Communicating corporate social responsibility: (Record no. 10100)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02126nam a22002057a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20250719152559.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 250719b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781793646507 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.408 |
| Item number | BYR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Byrum, Kristie |
| 245 ## - TITLE STATEMENT | |
| Title | Communicating corporate social responsibility: |
| Remainder of title | the trust factor |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Lexington Books |
| Place of publication, distribution, etc. | New York |
| Date of publication, distribution, etc. | 2023 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | x, 123 p. |
| 365 ## - TRADE PRICE | |
| Price type code | GBP |
| Price amount | 30.00 |
| 500 ## - GENERAL NOTE | |
| General note | Table of contents:<br/>Dedication<br/>Preface<br/>Introduction<br/>Chapter 1: Reputation<br/>Chapter 2: Overcoming Skepticism with a Corporate Social Responsibility Communication Process Model<br/>Chapter 3: Source Credibility<br/>Chapter 4: Information Credibility<br/>Chapter 5: Social Media Engagement<br/>Chapter 6: Purchase Intention<br/>Chapter 7: Measurement<br/>Chapter 8: Conclusion<br/>Bibliography<br/>About the Author<br/><br/>[https://www.bloomsbury.com/us/communicating-corporate-social-responsibility-9781793646484/] |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | At a time when corporations are facing increasing pressures to devise and implement corporate social responsibility (CSR) programs and deal with societal issues, Communicating Corporate Social Responsibility: The Trust Factor explores theoretical frameworks and practical applications for creating trust between organizations and key stakeholders. By examining the effects of corporate social responsibility on social media engagement and purchase intention, Kristie Byrum navigates who should carry the CSR message and offers guidance on appropriate channels for communication. Byrum provides a robust communication model that considers the delicate value of trust in the context of corporate social responsibility communication and delivers insights regarding how organizations can plan and execute corporate communications approaches that consider the appropriate source and channel. Scholars of communication, public relations, and leadership will find this book of particular interest.<br/><br/>(https://www.bloomsbury.com/us/communicating-corporate-social-responsibility-9781793646484/) |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Social responsibility of business |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name as entry element | Communication |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Bill No | Bill Date | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Accession Number | Date last seen | Date checked out | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Public Policy & General Management | IN32416 | 11-07-2025 | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 07/16/2025 | Overseas Press India Private | 2316.60 | 1 | 658.408 BYR | 008887 | 08/20/2025 | 07/23/2025 | 1 | 3564.00 | 07/16/2025 | Book |