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Social Media Marketing

This list contains 34 titles

	Advanced introduction to digital marketing by Dholakia, Utpal Series: Elgar Advanced Introductions series Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cheltenham Edward Elgar Publishing Limited 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 DHO. Lists: Digital Marketing, Social Media Marketing. Add to cart (remove)
	Attention hacking: the power of social media selling in insurance and finance by Kiera, Robin Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey John Wiley & Sons, Inc. 2024 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 368.00688 KIE. Lists: Social Media Marketing. Add to cart (remove)
	Baniye social media millionaire by Bajaj, Deepak Material type: Text; Format: print ; Literary form: Not fiction Publication details: Bhopal Manjul Publishing House 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.84 BAJ. Lists: Social Media Marketing. Add to cart (remove)
	Digital business and electronic commerce: strategy, business models and technology by Wirtz, Bernd W Material type: Text; Format: print ; Literary form: Not fiction Publication details: Switzerland Springer 2021 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Lists: Electronic Commerce, Finance & Accounting, IT & Decision Sciences, Sales and Business Development for Digital Business, Social Media Marketing. Add to cart (remove)
	Digital marketing by Gupta, Seema Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 GUP. Lists: Digital Marketing, Social Media Marketing. Add to cart (remove)
	Digital marketing by Gupta, Seema Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai McGraw Hill Education (India) Pvt. Ltd. 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 GUP. Lists: Advance Marketing Management, Digital Marketing, Marketing, Social Media Marketing. Add to cart (remove)
	Digital marketing essentials you always wanted to know Series: Self-Learning Management Series Material type: Text; Format: print ; Literary form: Not fiction Publication details: USA Vibrant Publishers 2020 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 VIB. Lists: Digital Marketing, Marketing, Public Policy & General Management, Social Media Marketing. Add to cart (remove)
	Digital marketing: strategic planning and integration by Hanlon, Annmarie Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage 2023 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 HAN. Lists: Digital Marketing, Social Media Marketing. Add to cart (remove)
	Digital marketing: tools, techniques and best practices for graduate students and managers by Solberg Soilen, Klaus Series: Springer Texts in Business and Economics Material type: Text; Format: print ; Literary form: Not fiction Publication details: Switzerland Springer 2024 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 SOL. Lists: Social Media Marketing. Add to cart (remove)
	Evaluating social media marketing: social proof and online buyer behaviour by Sanak-Kosmowska, Katarzyna Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 SAN. Lists: IT & Decision Sciences, Marketing, Social Media Marketing. Add to cart (remove)
	Introduction to social media marketing: a guide for absolute beginners by Kelsey, Todd Lyon, Brandon Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Apress 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 KEL. Lists: Marketing, Public Policy & General Management, Social Media Marketing, Text Mining and Social Media. Add to cart (remove)
	Principles and practice of social marketing: an international perspective by Donovan, Robert Henley, Nadine Material type: Text; Format: print ; Literary form: Not fiction Publication details: Cambridge Cambridge University Press 2010 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 DON. Lists: Marketing, Operation & quantitative Techniques, Social Media Marketing. Add to cart (remove)
	Social marketing: behavior change for good by Lee, Nancy R Kotler, Philip Colehour, Julie Edition: 7th Material type: Text; Format: print ; Literary form: Not fiction Publication details: California SAGE Publications, Inc. 2024 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 LEE. Lists: Social Media Marketing. Add to cart (remove)
	Social media analytics strategy: using data to optimize business performance by Goncalves, Alex Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Apress 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 GON. Lists: Business Communication, Marketing, Social Media Marketing, Text Mining and Social Media. Add to cart (remove)
	Social media and mobile marketing by Bhatia, Puneet Singh Social media Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2019 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 BHA. Lists: HR & OB, Marketing, Social Media Marketing, Text Mining and Social Media. Add to cart (remove)
	Social media for progressive public relations by Niininen, Outi Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Routledge 2023 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Lists: Non Fiction, Social Media Marketing, Text Mining and Social Media. Add to cart (remove)
	Social media for small business: marketing strategies for business owners by Iseli, Franziska Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Jersey John Wiley & Sons, Inc. 2021 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 ISE. Lists: Operation & quantitative Techniques, Public Policy & General Management, Social Media Marketing, Text Mining and Social Media. Add to cart (remove)
	Social media marketing by Tuten, Tracy L Solomon, Michael R Edition: 3rd Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage Publications India Pvt. Ltd. 2020 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 TUT. Lists: Marketing, Operation & quantitative Techniques, Social Media Marketing. Add to cart (remove)
	Social media marketing by Tuten, Tracy Solomon, Michael Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Dorling Kindersley India Pvt Ltd 2015 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 TUT. Lists: Social Media Marketing. Add to cart (remove)
	Social media marketing for business: scaling an integrated social media strategy across your organization by Jenkins, Andrew Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Kogan Page Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.802 JEN. Lists: HR & OB, Marketing Strategy, Social Media Marketing, Text Mining and Social Media. Add to cart (remove)

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