Luxury and Fashion Management

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Digitalization in the luxury fashion industry: strategic branding for millennial consumers by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Switzerland Palgrave 2020
Availability: Not available: Indian Institute of Management LRC: Checked out (1).
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Luxury fashion marketing and branding: a strategic approach by Series: Mastering Fashion Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2025
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 DAL.
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Luxury marketing, sustainability and technology: the future of luxury management by Series: Routledge Studies in Luxury Management
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York Routledge 2024
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 THA.
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