The 90 day brand plan: how to unleash your personal brand to dominate the competition and scale your business

By:

Walker, Dain

Material type: Text

TextPublication details: John Wiley & Sons, Inc. New Jersey 2024Description: vii, 208 pISBN:

9781394221097

Subject(s):

DDC classification:

658.827 WAL

Summary: Become a known name and authority in your field to unlock infinite money-making opportunities In The 90 Day Brand Plan: A Step-by-Step Guide to Mastering the Art of Branding, celebrated branding agency founder and influencer Dain Walker delivers an expert roadmap to harnessing your authority, credibility, and skills in your field to create consistent money-making opportunities. In the book, you’ll learn how to get paid for being a known name in your industry through your businesses, products, and services. Discover how to nail and scale your likeability, charisma, and character as you channel your personal brand’s attention into whatever company or product you’re building. The author explains how he used his own personal Instagram following to grow multi-million-dollar brands, and how you can do the same thing. You’ll also find: Strategies to use your creativity, sales abilities, action plans, and fun daily mental exercises to create the right mindset and skillset for growth Ways to eliminate fear, rejection, and self-doubt as you learn to unpack personal belief into the creation of content of all sorts Techniques to harness a variety of income streams, including those from social media, speaking, selling, podcasting, marketing, pitching, and advertising An effective and insightful guide to harnessing the full potential of your personal credibility, expertise, and authority, The 90 Day Brand Plan will prove invaluable to influencers, promoters, marketers, entrepreneurs, and founders of all stripes. (https://onlinelibrary.wiley.com/doi/book/10.1002/9781394308729)

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Book	Indian Institute of Management LRC General Stacks	Marketing	658.827 WAL (Browse shelf(Opens below))	1	Available		007993

Table of contents:
Personal Brands Fill Stands (Pages: 1-16)
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CHAPTER 2
Leave Your Comfort Zone (Pages: 17-29)
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CHAPTER 3
Slay the Time Vampires (Pages: 31-49)
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CHAPTER 4
Scout Industries, Model People (Pages: 51-60)
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CHAPTER 5
Get Good Throwing Wood (Pages: 61-75)
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CHAPTER 6
Master the Smoke Signals (Pages: 77-93)
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CHAPTER 7
Give Value, Earn Loyalty (Pages: 95-109)
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CHAPTER 8
Find Cows, Cook Meat (Pages: 111-127)
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CHAPTER 9
Command Momentum, Collect Money (Pages: 129-141)
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CHAPTER 10
Blueprint Your Future Empire (Pages: 143-159)
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CHAPTER 11
Import and Export Yourself (Pages: 161-177)
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CHAPTER 12
Your 90-Day Brand Plan (Pages: 179-187)
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Notes (Pages: 189-190)
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Appendix: FAQs (Pages: 191-193)
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Index (Pages: 195-208)
First Page
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(https://onlinelibrary.wiley.com/doi/book/10.1002/9781394308729)

Become a known name and authority in your field to unlock infinite money-making opportunities

In The 90 Day Brand Plan: A Step-by-Step Guide to Mastering the Art of Branding, celebrated branding agency founder and influencer Dain Walker delivers an expert roadmap to harnessing your authority, credibility, and skills in your field to create consistent money-making opportunities. In the book, you’ll learn how to get paid for being a known name in your industry through your businesses, products, and services.

Discover how to nail and scale your likeability, charisma, and character as you channel your personal brand’s attention into whatever company or product you’re building. The author explains how he used his own personal Instagram following to grow multi-million-dollar brands, and how you can do the same thing.

You’ll also find:

Strategies to use your creativity, sales abilities, action plans, and fun daily mental exercises to create the right mindset and skillset for growth
Ways to eliminate fear, rejection, and self-doubt as you learn to unpack personal belief into the creation of content of all sorts
Techniques to harness a variety of income streams, including those from social media, speaking, selling, podcasting, marketing, pitching, and advertising
An effective and insightful guide to harnessing the full potential of your personal credibility, expertise, and authority, The 90 Day Brand Plan will prove invaluable to influencers, promoters, marketers, entrepreneurs, and founders of all stripes.

(https://onlinelibrary.wiley.com/doi/book/10.1002/9781394308729)

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