Planning, implementing and evaluating health promotion programs

Table of contents:
Chapter 1 Introduction to Health Education, Health Promotion, and Program Planning
Part I Planning a Health Promotion Program
Chapter 2 Starting the Planning Process
Chapter 3 Program Planning Models in Health Promotion
Chapter 4 Assessing Needs
Chapter 5 Measurement and Sampling
Chapter 6 Mission Statement, Goals, and Objectives
Chapter 7 Theories and Models Commonly Used for Health Promotion Interventions
Chapter 8 Interventions
Chapter 9 Marketing: Developing Programs That Respond to the Priority Population's Wants and Needs
Part II Implementing A Health Promotion Program
Chapter 10 Community Organizing and Community Building
Chapter 11 Preparing for Implementation
Chapter 12 Carrying Out Implementation and Management
Part III Evaluating a Health Promotion Program
Chapter 13 Evaluation: An Overview
Chapter 14 Evaluation Approaches and Design
Chapter 15 Data Analysis and Reporting

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Planning, Implementing, and Evaluating Health Promotion Programs, Eighth Edition provides students with a comprehensive overview of the practical and theoretical skills needed to plan, implement, and evaluate health promotion programs in a variety of settings. The Eighth Edition incorporates a straightforward, step-by-step format to make concepts clear and the full process of health promotion planning understandable. This edition features updated information throughout, including the most current Responsibilities, Competencies and Subcompetencies (NCHEC & SOPHE, 2020), the Code of Ethics for the Health Education Profession (CNHEO, 2020), a Report of the Joint Committee on Health Education and Promotion Terminology, and a new set of goals and objectives for the nation -- Healthy People 2030.



Responsibilities and Competencies Boxes - Readers will find useful boxes that contain the responsibilities and competencies for health education specialists that are applicable to the content of the chapter, and are based on the latest data in the field.
Review Questions - The questions at the end of each chapter reinforce the objectives and key terms presented in each chapter and allow readers to test their mastery of chapter content.
Activities - Each chapter includes several activities that allow students to use their new knowledge and skills. The activities are presented in several formats, and often build on activities found in earlier chapters.
Includes Navigate - Every new print copy includes 365-day access to Navigate Advantage which provides an interactive eBook, flashcards, web links, slides in PowerPoint format, and more.

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