Business analytics: (Record no. 9896)

MARC details
000 -LEADER
fixed length control field 03041nam a22002177a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20250409143949.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 250407b |||||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781071815236
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.403
Item number MIS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Mishra, Arul
245 ## - TITLE STATEMENT
Title Business analytics:
Remainder of title solving business problems with R
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc. Sage Publication
Place of publication, distribution, etc. New Delhi
Date of publication, distribution, etc. 2025
300 ## - PHYSICAL DESCRIPTION
Extent xxvi, 318 p.
365 ## - TRADE PRICE
Price type code USD
Price amount 156.00
500 ## - GENERAL NOTE
General note Table of contents:<br/>This new textbook focuses on how data and analytics can be used to help inform organisational decision-making across the business by complementing human judgement.<br/><br/>Taking a highly practical approach, it covers major use cases for analytics across different business areas, including marketing analytics, HR analytics, operational analytics and financial analytics. This concise and readable book grounds discussion in the fundamentals of data, analytics and data visualisation, and in an understanding of the legal and ethical responsibilities that come with working with data.<br/><br/>Key features include:<br/>• Analytics in Practice vignettes show how data and analytics have been applied in real organisations<br/>• Video interviews with industry professionals bring examples to life<br/>• A running case study and accompanying dataset allow you to apply what you have learnt<br/><br/>Suitable for undergraduate and postgraduate students studying business analytics. This book uses Excel®. <br/><br/>Mary Ellen Gordon is Senior Professional Teaching Fellow/Senior Lecturer in the School of Information Systems at the Victoria University of Wellington, New Zealand.<br/><br/>(https://us.sagepub.com/en-us/nam/business-analytics/book280526)
520 ## - SUMMARY, ETC.
Summary, etc. This new textbook focuses on how data and analytics can be used to help inform organisational decision-making across the business by complementing human judgement.<br/><br/>Taking a highly practical approach, it covers major use cases for analytics across different business areas, including marketing analytics, HR analytics, operational analytics and financial analytics. This concise and readable book grounds discussion in the fundamentals of data, analytics and data visualisation, and in an understanding of the legal and ethical responsibilities that come with working with data.<br/><br/>Key features include:<br/>• Analytics in Practice vignettes show how data and analytics have been applied in real organisations<br/>• Video interviews with industry professionals bring examples to life<br/>• A running case study and accompanying dataset allow you to apply what you have learnt<br/><br/>Suitable for undergraduate and postgraduate students studying business analytics. This book uses Excel®. <br/><br/>Mary Ellen Gordon is Senior Professional Teaching Fellow/Senior Lecturer in the School of Information Systems at the Victoria University of Wellington, New Zealand.<br/>(https://us.sagepub.com/en-us/nam/business-analytics/book280526)
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Commercial statistics
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Solving problems
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Mishra, Himanshu
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Source of classification or shelving scheme Dewey Decimal Classification
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Bill No Bill Date Home library Current library Shelving location Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Accession Number Date last seen Copy number Cost, replacement price Price effective from Koha item type
    Dewey Decimal Classification     Operations Management & Quantitative Techniques 24-25/10694 19-03-2025 Indian Institute of Management LRC Indian Institute of Management LRC General Stacks 03/20/2025 Bharat Book Distributors 9186.84   658.403 MIS 007913 03/20/2025 1 14133.60 03/20/2025 Book

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