Marketing to the Base of the Pyramid: Towards a Sustainable Business Future (Record no. 10569)

MARC details
000 -LEADER
fixed length control field 00229 a2200085 4500
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Ramendra Singh
9 (RLIN) 18446
245 ## - TITLE STATEMENT
Title Marketing to the Base of the Pyramid: Towards a Sustainable Business Future
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher, distributor, etc. Springer
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book

No items available.

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Indian Institute of Management Bodh Gaya
Uruvela, Prabandh Vihar, Bodh Gaya
Gaya, 824234, Bihar, India

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