What the fundraising: (Record no. 10402)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 03492nam a22001817a 4500 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20251022165113.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 251022b |||||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781394213856 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 |
| Item number | ERI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Erickson, Mallory |
| 245 ## - TITLE STATEMENT | |
| Title | What the fundraising: |
| Remainder of title | embracing and enabling the people behind the purpose |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Name of publisher, distributor, etc. | Wiley |
| Place of publication, distribution, etc. | New Jersey |
| Date of publication, distribution, etc. | 2025 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 218p. |
| 365 ## - TRADE PRICE | |
| Price type code | USD |
| Price amount | 27.95 |
| 500 ## - GENERAL NOTE | |
| General note | Introduction 1<br/><br/>Making the Ask 2<br/><br/>What the Fundraising 4<br/><br/>Who You Are and Why We’re Here 9<br/><br/>The First Step Forward 12<br/><br/>Inside What the Fundraising 14<br/><br/>Part I The Problem 19<br/><br/>Chapter 1 A Critical Tipping Point 21<br/><br/>Giving in the Gilded Age 24<br/><br/>Taxes and Nonprofits 27<br/><br/>Systemic Inequities: Then and Now 29<br/><br/>The Decline in Giving 33<br/><br/>The Staffing Crisis 35<br/><br/>They Aren’t Separate Problems 36<br/><br/>Chapter 2 Show Me the Money (But Don’t Talk About It) 39<br/><br/>Unpacking Scarcity Mindset 40<br/><br/>The Impact of Scarcity Mindset on Funder Relationships 45<br/><br/>Moving Beyond Transactional Fundraising 53<br/><br/>Chapter 3 This Job Feels Awful 59<br/><br/>From Discomfort to Burnout 61<br/><br/>Elements of Fundraising That Lead to Burnout 69<br/><br/>Stigma About Fundraising 76<br/><br/>The Body’s Response to Transactional Fundraising 78<br/><br/>Part II The Solution 87<br/><br/>Chapter 4 Creating Inner Alignment 89<br/><br/>What Is Alignment? 90<br/><br/>Coaching to Overcome Fundraising Resistance 92<br/><br/>The Cognitive Loop 94<br/><br/>Energy in Action 100<br/><br/>The 7 Levels of Energy 102<br/><br/>Increasing Your Anabolic Energy 113<br/><br/>Chapter 5 Alignment Fundraising Strategy 125<br/><br/>The Layers of Alignment Fundraising 127<br/><br/>Alignment Fundraising in Practice 130<br/><br/>Mapping Alignment 143<br/><br/>Not All Money Is Created Equal 150<br/><br/>Chapter 6 Building Connected Relationships 153<br/><br/>Trust in Nonprofits 154<br/><br/>Building Real Relationships 156<br/><br/>Connection in Practice 161<br/><br/>Making the Offer 166<br/><br/>You Won’t Be for Everyone 174<br/><br/>When It All Aligns 179<br/><br/>Conclusion 183<br/><br/>Acknowledgments 189<br/><br/>References 195<br/><br/>About the Author 209<br/><br/>Index 211 |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | Improve your nonprofit's efficiency and long-term success by building aligned partnerships<br/><br/>In What the Fundraising: Embracing and Enabling the People Behind the Purpose, executive coach and fundraising consultant Mallory Erickson delivers a practical and insightful discussion of fundraising challenges and best practices that can revolutionize your nonprofit. In the book, you'll find hands-on frameworks that draw on the latest research in executive coaching, behavioral science, and fundraising strategy to embolden your organization and make it more effective in your community.<br/><br/>The book tackles the underlying issues that dominate many nonprofits' fundraising issues, including “shiny object syndrome,” perfectionism, discomfort, and burnout. You'll also find:<br/><br/>Strategies for building powerful partnerships and making a meaningful impact in the sector<br/>Ways to spark substantial change in the fundraising landscape to channel additional money toward critical global issues<br/>Fresh, new insights and innovations for frontline fundraisers<br/>Perfect for nonprofit managers, directors, and fundraisers, What the Fundraising is an essential and timely exploration of cutting-edge fundraising tools and strategies with the potential to multiply your nonprofit's impact. (https://www.wiley.com/en-us/What+the+Fundraising%3A+Embracing+and+Enabling+the+People+Behind+the+Purpose-p-9781394213856) |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Accession Number | Date last seen | Copy number | Cost, replacement price | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 10/16/2025 | 1620.54 | 009203 | 10/16/2025 | 1 | 2493.14 | 10/16/2025 | Book |