Theory, practice and techniques in advertising and sales management
Theory, practice and techniques in advertising and sales management
- New York 3G E-Learning LLC 2018
- ix, 292 p.
This book presents a wide spectre of recent studies and works in the fields of branding, advertising and communication effects.
This volume provides an overview of the newest media technologies and how they can be used in marketing communications.
(https://www.3ge-learning.com/book/business-and-management/theory-practice-and-techniques-in-advertising-and-sales-management.html)
9781680947816
Advertising
Sales management
Branding
658.872 / MRA
This book presents a wide spectre of recent studies and works in the fields of branding, advertising and communication effects.
This volume provides an overview of the newest media technologies and how they can be used in marketing communications.
(https://www.3ge-learning.com/book/business-and-management/theory-practice-and-techniques-in-advertising-and-sales-management.html)
9781680947816
Advertising
Sales management
Branding
658.872 / MRA