Business economics
Material type: TextPublication details: Oxford University Press London 2013Edition: 2ndDescription: xxiv, 492 pISBN:- 9780198712633
- 338 GIL
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Book | Indian Institute of Management LRC General Stacks | Public Policy & General Management | 338 GIL (Browse shelf(Opens below)) | 1 | Available | 002290 |
Table of contents
Chapter 1. Introduction
Chapter 2. Thinking like an economist
Chapter 3. The fundamental economic problems
Chapter 4. Demand
Chapter 5. Costs and revenues
Chapter 6. Supply
Chapter 7. Markets
Chapter 8. Market analysis: shares, currency, and labour markets
Chapter 9. Perfect competition, monopoly and price discrimination
Chapter 10. Imperfect competition and alternative theories of the firm of the firm
Chapter 11. Market failures and imperfections
Chapter 12. Macroeconomics
Chapter 13. Government macroeconomic policy
Chapter 14. Macroeconomic issues: unemployment and inflation
Chapter 15. Macroeconomic issues: Growth and balance of payments
Chapter 16. International business and trade
Featuring top practitioners from organizations including Deloitte, PricewaterhouseCoopers, Simon-Kucher & Partners and Mission Burrito, Business Economics offers students real insight into how economics is used in business and why it is relevant to their future careers.
Suitable for: Featuring top practitioners from organizations including Deloitte, PricewaterhouseCoopers, Simon-Kucher & Partners and Mission Burrito, Business Economics offers students real insight into how economics is used in business and why it is relevant to their future careers.
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