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Success in marketing: know the mantras

By: Material type: TextTextPublication details: Atlantic Publishers New Delhi 2023Description: viii, 327 pISBN:
  • 9788126935857
Subject(s): DDC classification:
  • 658.8 NAG
Summary: Success in Marketing is your 'guidebook' to become an exemplary marketing professional, no matter at which stage you are in your career. This book presents marketing mantras in an engaging manner, which are vital for the learning and development of the professionals of today but missed out by textbooks available in the market. The author prescribes thirty mantras for success in thirty different ways to orient, improve and reach perfection in marketing. The book is a 'must read' for all those who aspire to make a career in marketing. (https://old.atlanticbooks.com/success-in-marketing-know-the-mantras-by-a-nag-9788126935857)
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Item type Current library Collection Call number Copy number Status Date due Barcode
Book Book Indian Institute of Management LRC General Stacks Marketing 658.8 NAG (Browse shelf(Opens below)) 1 Available 006592

Success in Marketing is your 'guidebook' to become an exemplary marketing professional, no matter at which stage you are in your career. This book presents marketing mantras in an engaging manner, which are vital for the learning and development of the professionals of today but missed out by textbooks available in the market. The author prescribes thirty mantras for success in thirty different ways to orient, improve and reach perfection in marketing. The book is a 'must read' for all those who aspire to make a career in marketing.

(https://old.atlanticbooks.com/success-in-marketing-know-the-mantras-by-a-nag-9788126935857)

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