Strategic brand management: creating and sustaining brand equity long term
Material type: TextPublication details: New Delhi Kogan Page India Private Limited 2007Edition: 2ndDescription: 443 pISBN:- 8175541091
- 658.827 KAP
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Book | Indian Institute of Management LRC General Stacks | Marketing | 658.827 KAP (Browse shelf(Opens below)) | 1 | Available | G00321 |
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