Managing the professional service firm
Material type: TextPublication details: Simon & Schuster UK Ltd. London 2003Description: xvi, 376 pISBN:- 9780743231565
- 658 MAI
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Book | Indian Institute of Management LRC General Stacks | Public Policy & General Management | 658 MAI (Browse shelf(Opens below)) | 1 | Available | 006273 |
Professional service firms differ from other business enterprises in two distinct ways: first they provide highly customised services thus cannot apply many of the management principles developed for product-based industries. Second, professional services are highly personalised, involving the skills of individuals. Such firms must therefore compete not only for clients but also for talented professionals. Drawing on more than ten years of research and consulting to these unique and creative companies, David Maister explores issues ranging from marketing and business development to multinational strategies, human resources policies to profit improvement, strategic planning to effective leadership. While these issues can be complex, Maister simplifies them by recognising that 'every professional service firm in the world, regardless of size, specific profession, or country of operation, has the same mission statement: outstanding service to clients, satisfying careers for its people and financial success for its owners.'
(https://www.simonandschuster.co.in/books/Managing-The-Professional-Service-Firm/David-H-Maister/9780743231565)
There are no comments on this title.