Managing technology and innovation for competitive advantage
Material type: TextPublication details: Pearson India Education Services Pvt. Ltd. Noida 2012Description: xviii, 510 pISBN:- 9788177586459
- 658.5 NAR
Item type | Current library | Collection | Call number | Copy number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|---|
Book | Indian Institute of Management LRC General Stacks | IT & Decisions Sciences | 658.5 NAR (Browse shelf(Opens below)) | 1 | Available | 003551 |
Table of Content
PART-I TEHORETICAL FOUNDATIONS
Technological Environment
Process of Technology Change: Innovation
Process of Technology Change: Diffusion
Technology and Competition
Process Innovation, Value Chains, and Organization
PART-II TECHNOLOGY STRATEGY: BASICS
Technology Intelligence
Technology Strategy: Overview
Technology Strategy: Collaborative Mode
PART-III DOMAINS OF TECHNOLOGY STRATEGY
Appropriation of Technology
Deployment in New Products
Deployment of Technology in the Value Chain
PART-IV ROLE OF GENERAL MANAGEMENT
Organizing for Innovation
Intellectual Property Strategy
Project Valuation and Financing
The first text to provide an integrated, strategic view of management of technology, this theory/practice volume addresses the contemporary challenges general managers face today—e.g., globalization, time compression, technology integration—and explores several strategic approaches for dealing with them, from both a managerial and economic viewpoint. Several integrative themes—T-M matrix, environmental drivers, process of decision making, competitive versus collaborative approaches, and value creation—are followed throughout.
V.K. Narayanan has taught at the University of Kansas since 1978. He received his Ph.D. from the University of Pittsburgh in 1979 and has taught in the areas of Strategic Planning, Organizational Design & Development, Management of Technology, Competitor Analysis, and Environmental Analysis. His publications include articles in the Journal of Applied Corporate Finance, Journal of Product Innovation. Management, Technological Forecasting and Social Change, Academy of Management Journal, and Advances in Applied Business Strategy.
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