Results of search for 'ccl=su:"Marketing"' › Learning Resource Centre (LRC) catalog

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	361.	Powerhouse marketing plans: 14 outstanding real-life plans and what you can learn from them to supercharge your own campaigns by Johnson, Winslow "Bud" Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York AMACOM 2004 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8101 JOH. Place hold Add to cart (remove)
	362.	New marketing strategies: evolving flexible processes to fit market circumstances by Chaston, Ian Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Sage Publications India Pvt Ltd 2000 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.821 CHA. Place hold Add to cart (remove)
	363.	The Marketing whitebook 2012-2013: one-stop guide for marketers by Datta, Prosenjit Edition: 8th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Businessworld Books 2012 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 381.0954 DAT. Place hold Add to cart (remove)
	364.	No cover image available The Marketing whitebook 2003-04: the essential marketer's handbook by Sarkar, Aveek Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Businessworld 2004 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 381.0954 SAR. Place hold Add to cart (remove)
	365.	Horse sense: the key to success is finding a horse to ride by Ries, AL Trout, Jack Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York McGraw-Hill, Inc. 1991 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 650.14 RIE. Place hold Add to cart (remove)
	366.	Strategic marketing management: concept and cases by Khurana, Rakesh Ravichandran, A. N Material type: Text; Format: print ; Literary form: Not fiction Publication details: Delhi Global Business Press [s.n.] Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4012 KHU. Place hold Add to cart (remove)
	367.	Differentiate or die: survival in our era of killer competition by Trout, Jack Rivkin, Steve Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chennai East West Books (Madras) Pvt. Ltd. 2004 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.802 TRO. Place hold Add to cart (remove)
	368.	B2B.com: cashing-In on the business-to-business e-commerce Bonanza by O'Connell, Brain Material type: Text; Format: print ; Literary form: Not fiction Publication details: Holbrook Adams Media Corporation 2000 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.804 OCO. Place hold Add to cart (remove)
	369.	Customers.com: how to create a profitable business strategy for the internet and beyond by Seybold, Patricia B Marshak, Ronni T Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Times Business 1998 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.812 SEY. Place hold Add to cart (remove)
	370.	Marketing nuggets: conceptual dimensions in marketing by Kumar, S Ramesh Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Vikas Publishing House Pvt Ltd 1998 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 KUM. Place hold Add to cart (remove)
	371.	Marketing in the new millennium: 36 trends that will change business and marketing by Xavier, M. J Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Vikas Publishing House Pvt. Ltd. 1999 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 XAV. Place hold Add to cart (remove)
	372.	No cover image available MRUC - Hansa research guide to Indian markets 2006 by MRUC and Hansa Research Material type: Text; Format: print ; Literary form: Not fiction Publication details: Mumbai MRUC and Hansa Research 2006 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 MRU. Place hold Add to cart (remove)
	373.	One billion shoppers: accessing Asia's consuming passions, fast-moving markets - after the meltdown by French, Paul Crabbe, Matthew Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Nicholas Brealey Publishing 1998 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.403 FRE. Place hold Add to cart (remove)
	374.	Mythmaking on Madison avenue how advertisers apply the power of myth & symbolism to create leadership brands by Randazzo, Sal Material type: Text; Format: print ; Literary form: Not fiction Publication details: Chicago Probus Publishing Company 1993 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 RAN. Place hold Add to cart (remove)
	375.	The origin of brands: discover the natural laws of product innovation and business survival by Ries, Al Ries, Laura Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York HarperCollins Publishers Inc. 2004 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 RIE. Place hold Add to cart (remove)
	376.	Winning in emerging markets: a road map for strategy and execution by Khanna, Tarun Palepu, Krishna G Bullock, Richard J Material type: Text; Format: print ; Literary form: Not fiction Publication details: Boston Harvard Business Review Press 2011 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4012091724 KHA. Place hold Add to cart (remove)
	377.	Basic marketing: a global managerial approach by Perreault, William D McCarthy, Jerome E Edition: 14th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Tata McGraw-Hill Publishing Company Limited 2002 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.4 PER. Place hold Add to cart (remove)
	378.	Marketing by Baines, Paul Fill, Chris Rosengren, Sara Antonetti, Paolo Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York Oxford University Press 2020 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 BAN. Place hold Add to cart (remove)
	379.	Marketing by Baines, Paul Fill, Chris Page, Kelly Edition: 2nd Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Oxford University Press 2011 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 BAI. Place hold Add to cart (remove)
	380.	Marketing management: knowledge and skills by Peter, Paul J Donnelly, James H Edition: 9th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York McGraw Hill Education(India) Private Limited 2013 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.8 PET. Place hold Add to cart (remove)

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Your search returned 467 results.