Free, perfect, and now: connecting to the three insatiable customer demands: a CEO's true story

By:

Rodin, Robert

Contributor(s):

Hartman, Curtis

Material type: Text

TextPublication details: New York Simon & Schuster 1999Description: 254 pISBN:

9780684850221

Subject(s):

DDC classification:

658.812 ROD

Summary: In a world where knowledge is king, the Web never sleeps, and competitive challenge increases exponentially, Robert Rodin shows you how to prepare for the three insatiable demands of today's customers: they want their product or service FREE, they want it PERFECT, and they want it NOW. No matter what business you're in, you have to find a way to respond -- or risk losing your customers to competitors who are discovering new ways to sell your product or service cheaper, better, and faster than you've ever imagined. As the dynamic CEO of electronics distributor Marshall Industries, Rob Rodin engineered the astounding reinvention of his company, turning a conventionally successful $500 million business into a Web-enabled $2 billion competitive powerhouse. Free, Perfect, and Now tells the dramatic story of that transformation from the inside. Detailing the hard lessons learned in competitive battle, it offers a compelling new perspective on the most pressing issue facing businesspeople today: how to prepare a customer-focused corporation for a future you can't predict. (https://www.simonandschuster.com/books/Free-Perfect-and-Now/Robert-Rodin/9780684863122)

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Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Book	Indian Institute of Management LRC General Stacks	Marketing	658.812 ROD (Browse shelf(Opens below))	1	Available		G00245

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Previous	658.812 PAZ Salesforce service cloud for dummies	658.812 PEE Customer relationship management	658.812 RAI Customer loyalty: concept, context & character	658.812 ROD Free, perfect, and now: connecting to the three insatiable customer demands: a CEO's true story	658.812 SAT An introduction to industrial service design	658.812 SEY Customers.com: how to create a profitable business strategy for the internet and beyond	658.812 SHA Customer relationship management: a strategic perspective	Next

In a world where knowledge is king, the Web never sleeps, and competitive challenge increases exponentially, Robert Rodin shows you how to prepare for the three insatiable demands of today's customers: they want their product or service FREE, they want it PERFECT, and they want it NOW. No matter what business you're in, you have to find a way to respond -- or risk losing your customers to competitors who are discovering new ways to sell your product or service cheaper, better, and faster than you've ever imagined.
As the dynamic CEO of electronics distributor Marshall Industries, Rob Rodin engineered the astounding reinvention of his company, turning a conventionally successful $500 million business into a Web-enabled $2 billion competitive powerhouse. Free, Perfect, and Now tells the dramatic story of that transformation from the inside. Detailing the hard lessons learned in competitive battle, it offers a compelling new perspective on the most pressing issue facing businesspeople today: how to prepare a customer-focused corporation for a future you can't predict.

(https://www.simonandschuster.com/books/Free-Perfect-and-Now/Robert-Rodin/9780684863122)

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