The story factor: secrets of influence from the art of storytelling (Record no. 163)
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000 -LEADER | |
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fixed length control field | 01966nam a22002057a 4500 |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20190902171805.0 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 190902b ||||| |||| 00| 0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780738206714 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 808.543024658 |
Item number | SIM |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Simmons, Annette |
245 ## - TITLE STATEMENT | |
Title | The story factor: secrets of influence from the art of storytelling |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Name of publisher, distributor, etc. | Basic Books |
Place of publication, distribution, etc. | New York |
Date of publication, distribution, etc. | 2006 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | xx, 299 p. |
365 ## - TRADE PRICE | |
Price type code | USD |
Price amount | 27.50 |
504 ## - BIBLIOGRAPHY, ETC. NOTE | |
Bibliography, etc. note | Table of Content<br/><br/>he six stories you need to know how to tell --<br/>What is story? --<br/>What story can do that facts can't --<br/>How to tell a good story --<br/>The psychology of story's influence --<br/>Sound bite or epic? --<br/>Influencing the unwilling, unconcerned, or unmotivated --<br/>Storylistening as a tool of influence --<br/>Storyteller dos and don'ts --<br/>The life of a storyteller --<br/>Story thinking as a skill --<br/>Case study: testing the "six stories you need to tell" in real life --<br/>sunrise stories --<br/>Resources --<br/>Storytelling in action. |
520 ## - SUMMARY, ETC. | |
Summary, etc. | The new material for this revised edition offers an expanded case study of storytelling in action that focuses on one of Simmons's success stories. Over one hundred stories drawn from the front lines of business and government, as well as myths, fables, and parables from around the world, illustrate how story can be used to persuade, motivate, and inspire in ways that cold facts, bullet points, and directives can't. These stories, combined with practical storytelling techniques show anyone how to become a more effective communicator. From "who I am" to "I-know-what-you're thinking," Simmons identifies the six stories you need to know how to tell and demonstrates how they can be applied. This revised edition offers a guide to using storytelling in specific business circumstances, including corporate reorganizations, layoffs, and diversity issues. |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Business communication |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Communication in management |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Source of classification or shelving scheme | Dewey Decimal Classification |
Koha item type | Book |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Bill No | Bill Date | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Accession Number | Date last seen | Date checked out | Copy number | Cost, replacement price | Price effective from | Koha item type |
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Dewey Decimal Classification | Business Communication | 19-20/7510 | 25-07-2019 | Indian Institute of Management LRC | Indian Institute of Management LRC | General Stacks | 07/29/2019 | Bharat Book Distributors | 1343.18 | 1 | 808.543024658 SIM | 000656 | 01/03/2024 | 12/04/2023 | 1 | 2004.75 | 09/02/2019 | Book |