000 | 02371nam a22002177a 4500 | ||
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005 | 20250409153804.0 | ||
008 | 250408b |||||||| |||| 00| 0 eng d | ||
020 | _a9781529601725 | ||
082 |
_a658.0072 _bOME |
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100 |
_aOmeihe, Kingsley O. _922909 |
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245 |
_aQualitative research methods for business students: _ba gobal approach |
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260 |
_bSage Publication _aNew Delhi _c2024 |
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300 | _axvii, 275 p. | ||
365 |
_aGBP _b37.99 |
||
500 | _aTable of contents: Chapter 1: The Nature of Qualitative Research Chapter 2: Identifying the research topic Chapter 3: The Literature Review Process Chapter 4: Research Philosophical Perspectives and Approaches Chapter 5: Ethics in Qualitative Research Chapter 6: Negotiating Access to Research Sites and Participants Chapter 7: Sampling Chapter 8: Qualitative Data Collection Part I Chapter 9: Qualitative Data Collection Part II Chapter 10: Qualitative Data Analysis Chapter 11: Evaluation of Qualitative Research Chapter 12: Writing Good Qualitative Research Proposals and Dissertation Process (https://us.sagepub.com/en-us/nam/qualitative-research-methods-for-business-students/book281133#contents) | ||
520 | _aQualitative Research Methods for Business Students: A Global Approach provides a practical and accessible overview of qualitative research methods and their philosophical underpinnings. The textbook will empower you with the knowledge and skills needed to navigate the dynamic landscape of qualitative research. Key features include: Case Studies which showcase how qualitative research has been instrumental in shaping business decisions and strategies. Exercises and Activities that give you the opportunity to apply your learning. Suitable for undergraduate and postgraduate students interested in using qualitative methods in their research project or dissertation. Dr Kingsley O. Omeihe is an Associate Professor for Marketing and Small Business at the University of the West of Scotland Prof Christian Harrison is a Professor of Leadership and Enterprise at the University of Bolton. (https://us.sagepub.com/en-us/nam/qualitative-research-methods-for-business-students/book281133) | ||
650 |
_aSocial sciences--Methodology _91907 |
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650 |
_aSocial sciences--Research _92057 |
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700 |
_aHarrison, Christian _922910 |
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942 |
_cBK _2ddc |
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999 |
_c9905 _d9905 |