000			03350nam a22002057a 4500
005			20250409152336.0
008			250409b |||||||| |||| 00| 0 eng d
020			_a9781394196562
082			_a658.4 _bBAR
100			_aBarrah, Beirem Ben _922949
245			_aThe dynamics of business behavior: _ban evidence-based approach to managing organizational change
260			_bJohn Wiley & Sons, Inc. _aNew Jersey _c2024
300			_axviii, 270 p.
365			_aUSD _b31.95
500			_aTable of contents: Foreword by Bas Zwart ix Preface by Paul Gibbons xiii Acknowledgments xvii Introduction 1 Part I Bridging Two Disciplines 13 Chapter 1 Managing Organizational Change 15 Chapter 2 Think Like a Behavioral Scientist 37 Chapter 3 Behaviorally Informed Change Management 61 Chapter 4 Evidence-Based Change Interventions 77 Part II Eighteen Interventions for Six Change Areas 93 Chapter 5 Planning and Risk Management 95 Chapter 6 Narrative and Communication 117 Chapter 7 Leadership Support 143 Chapter 8 Stakeholder Engagement 165 Chapter 9 Measuring Change 189 Chapter 10 Learning and Development 215 Conclusion: Toward Behaviorally Informed Organizations 241 Notes 245 About the Authors 253 Index 255 (https://www.wiley.com/en-in/The+Dynamics+of+Business+Behavior%3A+An+Evidence-Based+Approach+to+Managing+Organizational+Change-p-9781394196562#tableofcontents-section)
520			_aDiscover practical and relevant insights from behavioral science you can apply immediately to manage change in your organization In The Dynamics of Business Behavior: An Evidence-Based Approach to Managing Organizational Change, cognitive neuropsychologist Philip Jordanov and entrepreneur Beirem Ben Barrah deliver an eye-opening new treatment of how to create organizational change with an evidence-based approach. The book includes interviews with more than 40 industry professionals across 15 sectors from companies like Johnson & Johnson and the three biggest Dutch banks discussing change approaches, challenges, and interventions to help bridge the gap between theory and practice. Readers will find useful step-by-step guides on eighteen interventions for six change areas, including psychological safety for stakeholder engagement and re-anchoring for leadership support. This book also discusses: The importance of strategic planning and risk management in DEI efforts through surveys and focus groups, yearly health scans, and qualitative and quantitative data The most common myths that leaders accidentally buy into as they guide their organizations Case studies of contemporary companies overcoming challenges using brain and behavior science A startlingly insightful and, at times, counterintuitive guide to implementing behavioral science in real-world organizations, The Dynamics of Business Behavior: An Evidence-Based Approach to Managing Organizational Change will earn a place on the bookshelves of managers, executives, directors, entrepreneurs, founders, marketers, department heads, salespeople, and other business leaders. (https://www.wiley.com/en-in/The+Dynamics+of+Business+Behavior%3A+An+Evidence-Based+Approach+to+Managing+Organizational+Change-p-9781394196562)
650			_aOrganizational behavior
650			_aOrganizational change
942			_cBK _2ddc
999			_c9082 _d9082