000			02941nam a22002177a 4500
005			20250115150557.0
008			250115b |||||||| |||| 00| 0 eng d
020			_a9783031587788
082			_a658.45 _bBRA
100			_aBrandt, David Randall _920705
245			_aOrganizational listening and response: _battending to external stakeholders
260			_bPalgrave Macmillan _aCham _c2024
300			_axvi, 240 p.
365			_aEUR _b149.99
490			_aNew Perspectives in Organizational Communication
500			_aTable of content: The Organizational Listening Imperative David Randall Brandt, William A. Donohue Pages 1-17 Foundations of Organizational Listening David Randall Brandt, William A. Donohue Pages 19-40 A Conceptual Model of Listening and Responding to External Stakeholders David Randall Brandt, William A. Donohue Pages 41-70 Capturing and Leveraging the “Voice of the Customer” David Randall Brandt, William A. Donohue Pages 71-93 A Program of Research on Organizational Listening Practices and Effectiveness David Randall Brandt, William A. Donohue Pages 95-111 Assessing the Current State of Corporate Voice of the Customer Programs: Part One David Randall Brandt, William A. Donohue Pages 113-136 Assessing the Current State of Corporate Voice of the Customer Programs: Part Two David Randall Brandt, William A. Donohue Pages 137-157 Assessing the Current State of Corporate Voice of the Customer Programs: Part Three David Randall Brandt, William A. Donohue Pages 159-180 Organizational Listening in 2024: Perspectives of Thought Leaders and Subject Matter Experts David Randall Brandt, William A. Donohue Pages 181-198 Addressing Organizational Listening Challenges and Opportunities: Some Best Practices and Potential Solutions David Randall Brandt, William A. Donohue Pages 199-235 Back Matter Pages 237-240 [https://link.springer.com/book/10.1007/978-3-031-58779-5]
520			_aThis book argues that listening to constituents who reside outside organizational boundaries, but who are essential members of an organization’s ecosystem, is a vital constitutive element of organizational communication. It also attempts to demonstrate that, by and large, the field of organizational communication has neglected such listening. The book goes on to introduce a conceptual and methodological framework organizations can use to assess listening practices and effectiveness. Through a combination of theory, research, and case illustrations, the book will be valuable to both scholars and practitioners in the fields of organizational communication, marketing, and public relations. It will provide insight and direction for theory-building, knowledge development, and implementation of best practices. (https://link.springer.com/book/10.1007/978-3-031-58779-5)
650			_aCommunication in organizations
700			_aDonohue, William A _920706
942			_cBK _2ddc
999			_c8542 _d8542