000			02061nam a22002177a 4500
005			20250107165943.0
008			250106b |||||||| |||| 00| 0 eng d
020			_a9789390113286
082			_a338.88 _bASW
100			_aAswathappa, K _9252
245			_aInternational business
250			_a7th
260			_bMcGraw Hill Education (India) Pvt. Ltd _aChennai _c2020
300			_axxix, 816 p.
365			_aINR _b1,050.00
500			_aTable of content: Part 1 1. Nature of International Business 2. Multinational Corporations 3. Global trade and its theories 4. Foreign Direct Investment Part 2 5. Political and Legal Environment 6. Cultural Environment 7. Managing Across Cultures 8. Negotiating Across Cultures 9. technological Environment 10. Economic Environment Part 3 11. International Strategic Management 12. International Organisational Structure 13. International Strategic Alliances 14. Integration Between Countries 15. Institutional Support to International Business 16. World trade Organisation Part 4 17. Nature of International Operations Management 18. International Marketing Management 19. International Financial Management 20. Financing Foreign Trade 21. International Accounting 22. International Human Resource Management Part 5 23. Future of International Business 24. e-Business 25. International Business Risks Management [https://www.mheducation.co.in/international-business-9789390113286-india]
520			_aThis book covers the entire gamut of international business by exploring the theoretical foundations of the subject and interspersing the text with cases. It provides the latest developments in the subject with an application-based approach and a wide variety of pedagogical features. This book would not only be of immense help to management students but working professionals would also find it quite useful. (https://www.mheducation.co.in/international-business-9789390113286-india)
650			_aMarketing
650			_aHR & OB _920163
942			_cBK _2ddc
999			_c8210 _d8210