000 01807nam a22001937a 4500
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020 _a9781484299203
082 _a006.3
_bTAU
100 _aTaulli, Tom
_911960
245 _aGenerative AI:
_bhow ChatGPT and other AI tools will revolutionize business
260 _bApress
_aNew York
_c2025
300 _a208 p.
365 _aINR
_b699.00
520 _aThis book will show how generative technology works and the drivers. It will also look at the applications – showing what various startups and large companies are doing in the space. There will also be a look at the challenges and risk factors. During the past decade, companies have spent billions on AI. But the focus has been on applying the technology to predictions – which is known as analytical AI. It can mean that you receive TikTok videos that you cannot resist. Or analytical AI can fend against spam or fraud or forecast when a package will be delivered. While such things are beneficial, there is much more to AI. The next megatrend will be leveraging the technology to be creative. For example, you could take a book and an AI model will turn it into a movie – at very little cost. This is all part of generative AI. It’s still in the nascent stages but it is progressing quickly. Generative AI can already create engaging blog posts, social media messages, beautiful artwork and compelling videos. The potential for this technology is enormous. It will be useful for many categories like sales, marketing, legal, product design, code generation, and even pharmaceutical creation. (https://link.springer.com/book/10.1007/978-1-4842-9367-6)
650 _a Artificial intelligence
650 _aChat GPT
_918718
942 _cBK
_2ddc
999 _c7847
_d7847