000			01668nam a22002417a 4500
005			20241204162527.0
008			241204b |||||||| |||| 00| 0 eng d
020			_a9781009243964
082			_a658.8342 _bLAM
245			_aThe cambridge handbook of consumer psychology
250			_a2nd
260			_bCambridge University Press _aNew York _c2023
300			_axii, 657 p.
365			_aGBP _b57.99
490			_aCambridge Handbooks in Psychology
520			_aWhy do consumers make the purchases they do, and which ones make them truly happy? Why are consumers willing to spend huge sums of money to appear high status? This Handbook addresses these key questions and many more. It provides a comprehensive overview of consumer psychology, examining cutting-edge research at the individual, interpersonal, and societal levels. Leading scholars summarize past and current findings, and consider future lines of inquiry to deepen our understanding of the psychology behind consumers' decision making, their interactions with other consumers, and the effects of societal factors on consumption. The Cambridge Handbook of Consumer Psychology will act as a valuable guide for faculty as well as graduate and undergraduate students in psychology, marketing, management, sociology, and anthropology. (https://www.cambridge.org/core/books/cambridge-handbook-of-consumer-psychology/6FFB02292F12DEAF9090CC18EBE7C4C0#fndtn-information)
650			_aConsumer behavior
650			_aConsumers--Psychology
700			_aLamberton, Cait [Editor] _919320
700			_aRucker, Derek D [Editor] _919321
700			_aSpiller, Stephen A [Editor] _919322
942			_cBK _2ddc
999			_c7690 _d7690