000 00578nam a22002057a 4500
005 20240827161405.0
008 240827b |||||||| |||| 00| 0 eng d
020 _a9780070484009
082 _a658.4
_bPER
100 _aPerreault, William D
_917716
245 _aBasic marketing:
_ba global managerial approach
250 _a14th
260 _aNew Delhi
_bTata McGraw-Hill Publishing Company Limited
_c2002
300 _axxxii, 815 p.
365 _aINR
_b00.00
520 _a
650 _aMarketing-management
700 _aMcCarthy, Jerome E
_917717
942 _2ddc
_cBK
999 _c7258
_d7258