| 000 | 00715nam a22002297a 4500 | ||
|---|---|---|---|
| 005 | 20240814175227.0 | ||
| 008 | 240813b |||||||| |||| 00| 0 eng d | ||
| 020 | _a9780060570149 | ||
| 082 |
_a658.827 _bRIE |
||
| 100 | _aRies, Al | ||
| 245 |
_aThe origin of brands: _bdiscover the natural laws of product innovation and business survival |
||
| 260 |
_aNew York _bHarperCollins Publishers Inc. _c2004 |
||
| 300 | _ax, 308 p. | ||
| 365 |
_aUSA _b24.95 |
||
| 520 | _a | ||
| 650 |
_aBrand name products _9335 |
||
| 650 |
_aBrand name products-Management _9333 |
||
| 650 |
_aBrand name products-Marketing _917067 |
||
| 650 |
_aNew products-Management _95346 |
||
| 700 |
_aRies, Laura _917492 |
||
| 942 |
_2ddc _cBK |
||
| 999 |
_c7168 _d7168 |
||