000 00666nam a2200229 4500
005 20240715163402.0
008 240715b |||||||| |||| 00| 0 eng d
020 _a9788131425800
082 _a658.804
_bMUR
245 _aCase studies in B2B marketing
260 _aHyderabad
_bIBS Case Research Center (IBS CRC)
_c2009
300 _a223 p.
365 _aINR
_b0.00
520 _a
650 _aBusiness to business marketing
_913855
650 _aBusiness-to-business marketing
_913855
700 _aMuralidhara, G. V.
_917292
700 _aPurkayastha, Debapratim
_917293
700 _aSatish, D.
_917294
700 _aPerepu, Indu
_917295
942 _2ddc
_cBK
999 _c7051
_d7051