000			02365nam a22001937a 4500
005			20240209151711.0
008			240209b |||||||| |||| 00| 0 eng d
020			_a9781785042379
082			_a155.9 _bCHA
100			_aChance, Zoe _914135
245			_aInfluence is your superpower: _bhow to get what you want without compromising who you are
260			_bVermilion _aLondon _c2022
300			_aviii, 289 p.
365			_aINR _b699.00
520			_aAbout the book: Dynamic Yale professor rewrites the rules of persuasion in this breakthrough pop psych book - think Dale Carnegie for do-gooders or Quiet meets Robert Cialdini's Influence Get what you want without compromising who you are: the new rules of persuasion to influence others for good We're all nice. In fact, we're told we're too nice and we have to change to succeed: 'Play the game!'; 'Beat them down!'; 'Toughen up!'. Do we have to choose between betraying our own values and being left behind without a voice? Absolutely not. We can naturally be persuasive and successful every day without making enemies of ourselves or other people. Influence is a science and renowned Yale professor Zoe Chance will help you master it in this fascinating book. Drawing on the latest behavioural research, entertaining real-life stories and the skills she teaches on her sell-out Yale University MBA course, Zoe Chance unpacks what influence is and how we are persuaded before setting out a series of powerful skills you can adopt to master the art of persuasion and influence. Her techniques include the Magic Question, Powerful Listening, the What Would It Take Question and Building Support. She also looks at how to use influence for maximum positive impact in the world - and how to defend yourself against the 'dark arts' of persuasion by other less scrupulous individuals or institutions. Bold, entertaining and efficacious, this indispensable book is a call to action for all the nice people in the world wanting to practice influence without resorting to manipulation, bullying or corruption to create a brighter more positive future. (https://www.penguinrandomhouse.co.za/book/influence-your-superpower-how-get-what-you-want-without-compromising-who-you-are/9781785042379)
650			_aApplied individual psychology _915497
650			_aPersuasion _915498
942			_cBK _2ddc
999			_c5868 _d5868