000 | 01638nam a22002177a 4500 | ||
---|---|---|---|
005 | 20231019150428.0 | ||
008 | 231019b |||||||| |||| 00| 0 eng d | ||
020 | _a9781284065879 | ||
082 |
_a362.1014 _bPAR |
||
100 |
_aParvanta, Claudia F. _913830 |
||
245 |
_aHealth communication: _bstrategies and skills for a new era |
||
260 |
_bJones & Bartlett Learning _aBurlington _c2020 |
||
300 | _axvii, 324 p. | ||
365 |
_aUSD _b90.00 |
||
520 | _aDesigned for undergraduate instruction across a range of majors or concentrations in health science, health education, public health, and health administration, as well as clinical health disciplines including nursing, allied health, and health professions, this new first edition will introduce your students to the basics of health communication. Health Communication: Strategies and Skills for a New Era provides a practical process model for developing a health communication intervention. The book also explores exposure to media and how it shapes our conceptions of health and illness. Using a community-based health communication approach, the book covers a broad base of information from communication and health behavior theory, community-based program planning, and social marketing constructs to provide students with the keys to develop effective and culturally appropriate health communication. (https://www.jblearning.com/catalog/productdetails/9781284065879) | ||
650 |
_aHealth education _913831 |
||
650 |
_aCommunication in medicine _913832 |
||
650 |
_aCommunication in public health _913833 |
||
700 |
_aBass, Sarah Bauerle _913834 |
||
942 |
_cBK _2ddc |
||
999 |
_c5544 _d5544 |