000 01403nam a22001817a 4500
999 _c5051
_d5051
005 20230314111242.0
008 230314b ||||| |||| 00| 0 eng d
020 _a9783031052477
082 _a658.045
_bTOG
100 _aTognazzo, Alessandra
_911862
245 _aFamily business metaphors:
_benvisioning images of peaceful and sustainable organizations
260 _bPalgrave Macmillan
_aSwitzerland
_c2022
300 _axxiii, 112 p.
365 _aEURO
_b39.99
520 _aTypically, business tenets advise: never go into business with your family. This book proposes that this discrepancy may actually be at the core of modern problems: social harm and environmental problems are largely related to advancements focused on current dualistic metaphors that value only the business dimension and devalue the family. This book aims to offer an alternative viewpoint, by discussing how core beliefs linked to various metaphors change the way we conduct and perform in our lives and businesses, so that the reader can practice sustainable methods, which also includes the family. Situating family businesses as the primordial way of social organizing, chapters explore definitions of organizational symbolism, metaphors, and archetypes in order to guide readers and change the way we consider the family role within business and the economy.
650 _aFamily business
_912192
942 _2ddc
_cBK