000 02657nam a22002297a 4500
999 _c4739
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008 230213b ||||| |||| 00| 0 eng d
020 _a9780062845023
082 _a658.421
_bVAY
100 _aVaynerchuk, Gary
_910640
245 _aCrushing it!:
_bhow great entrepreneurs build their business and influence and how you can, too
260 _bHarperCollins Publishers
_aNew York
_c2018
300 _a272 p.
365 _aINR
_b550.00
520 _aFour-time New York Times bestselling author Gary Vaynerchuk offers new lessons and inspiration drawn from the experiences of dozens of influencers and entrepreneurs who rejected the predictable corporate path in favor of pursuing their dreams by building thriving businesses and extraordinary personal brands. In his 2009 international bestseller Crush It, Gary insisted that a vibrant personal brand was crucial to entrepreneurial success, In Crushing It!, Gary explains why that’s even more true today, offering his unique perspective on what has changed and what principles remain timeless. He also shares stories from other entrepreneurs who have grown wealthier—and not just financially—than they ever imagined possible by following Crush It principles. The secret to their success (and Gary’s) has everything to do with their understanding of the social media platforms, and their willingness to do whatever it took to make these tools work to their utmost potential. That’s what Crushing It! teaches readers to do. In this lively, practical, and inspiring book, Gary dissects every current major social media platform so that anyone, from a plumber to a professional ice skater, will know exactly how to amplify his or her personal brand on each. He offers both theoretical and tactical advice on how to become the biggest thing on old standbys like Twitter, Facebook, YouTube, Instagram, Pinterest, and Snapchat; podcast platforms like Spotify, Soundcloud, iHeartRadio, and iTunes; and other emerging platforms such as Musical.ly. For those with more experience, Crushing It! illuminates some little-known nuances and provides innovative tips and clever tweaks proven to enhance more common tried-and-true strategies. Crushing It! is a state-of-the-art guide to building your own path to professional and financial success, but it’s not about getting rich. It’s a blueprint to living life on your own terms.
650 _aEntrepreneurship
_9968
650 _aSuccess in business
_9486
650 _aInfluence (Psychology)
_95204
650 _aSocial media--Economic aspects
_95569
650 _aNew business enterprises
_91435
942 _2ddc
_cBK