000 | 01143nam a22001937a 4500 | ||
---|---|---|---|
999 |
_c4735 _d4735 |
||
005 | 20230220123645.0 | ||
008 | 230220b ||||| |||| 00| 0 eng d | ||
020 | _a9781601630322 | ||
082 |
_a659.1019 _bWHI |
||
100 |
_aWhitman, Drew Eric _911048 |
||
245 |
_aCashvertising: _bhow to use more than 100 secrets of ad-agency psychology to make big money selling anything to anyone |
||
260 |
_bCareer Press _aNew Jersey _c2009 |
||
300 | _a207 p. | ||
365 |
_aINR _b2299.00 |
||
520 | _aPrepare yourself for a unique learning experience as author Drew Eric Whitman takes you on a wild, roller-coaster ride through the streets of New York's famed Madison Avenue and teaches you the specific psychological techniques that today's top copywriters and designers use to influence the masses... and how you can use them to rapidly increase your sales, no matter what you sell. In 207 fast-moving pages, Whitman teaches you dozens of well-guarded secrets that he learned during his 30+ years in the ad business. | ||
650 |
_aMarketing--Psychological aspects _91962 |
||
650 |
_aAdvertising--Psychological aspects _99784 |
||
942 |
_2ddc _cBK |