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020 _a9780367374204
082 _a302.30285
_bBAS
100 _aBastos, Marco
_99466
245 _aSpatializing social media:
_bsocial networks online and offline
260 _bRoutledge
_aLondon
_c2022
300 _axi, 187 p.
365 _aGBP
_b36.99
504 _aTable of Contents Funding Acknowledgments Foreword Introduction SECTION I Local and digital: the dyadic interaction of social and virtual 1 Place and space 2 Face-to-face and online communities 3 From global village to identity tribes SECTION II Social and spatial networks: the dyadic interaction of virtual and spatial 4 Network spillover 5 Social networks 6 Spatial analysis SECTION III Social networks online and offline: the dyadic interaction of social and spatial 7 Spatial and social media data 8 Online-offline coordination 9 The directionality of homophily SECTION IV Mapping online to offline social networks: bridging geography and geodesy 10 Network layouts by geodesy and geography 11 Methods in spatial statistics for social networks 12 An R package for spatializing social media Conclusion Index of names Index of subjects
520 _aBook Description Spatializing Social Media charts the theoretical and methodological challenges in analyzing and visualizing social media data mapped to geographic areas. It introduces the reader to concepts, theories, and methods that sit at the crossroads between spatial and social network analysis to unpack the conceptual differences between online and face-to-face social networks and the nonlinear effects triggered by social activity that overlaps online and offline. The book is divided into four sections, with the first accounting for the differences between space (the geometrical arrangements that structure and enable forms of interaction) and place (the mechanisms through which social meanings are attached to physical locations). The second section covers the rationale of social network analysis and the ontological differences, stating that relationships, more than individual and independent attributes, are key to understanding of social behavior. The third section covers a range of case studies that successfully mapped social media activity to geographically situated areas and considers the inflection of homophilous dependencies across online and offline social networks. The fourth and last section of the book explores a range of networks and discusses methods for and approaches to plotting a social network graph onto a map, including the purpose-built R package Spatial Social Media. The book takes a non-mathematical approach to social networks and spatial statistics suitable for postgraduate students in sociology, psychology and the social sciences.
650 _aOnline social networks
_93998
650 _aSocial media
_91498
942 _2ddc
_cBK