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005 | 20221215122331.0 | ||
008 | 221215b ||||| |||| 00| 0 eng d | ||
020 | _a9780367757731 | ||
082 |
_a658.4012 _bHUG |
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100 |
_aHughes, Owen E _99414 |
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245 |
_aArt of strategy: _blearning creative practices from the great strategists of the past |
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260 |
_bRoutledge _aLondon _c2021 |
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300 | _a210 p. | ||
365 |
_aGBP _b29.99 |
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504 | _aTable of Contents 1 The art of strategy 2 Purpose 3 Capability 4 Will 5 Terrain 6 Tactics 7 Conclusion | ||
520 | _aBook Description Strategy is best understood not as a science, but as an art – one of universal applications that transcend situation or historical context. The principles that were successful in war and politics through history can have real and demonstrable applications in business and management. Here, professor of strategy Owen Hughes helps practitioners and students to draw those parallels and to develop a profound and holistic understanding of strategy that will help them plan for, and achieve, success. Describing strategy as an intersection of five facets – purpose, capability, will, terrain and tactics – Hughes draws from colourful and dramatic examples from history, and clearly demonstrates how these tactics might be applied in your own life and work. This book is an ideal strategy text for any practitioner, lecturer or student who tires of familiar strategy frameworks with limited scope. | ||
650 |
_aStrategic planning _9291 |
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650 |
_aBusiness planning _9967 |
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942 |
_2ddc _cBK |