000 | 01618nam a22002297a 4500 | ||
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999 |
_c4062 _d4062 |
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005 | 20221110174748.0 | ||
008 | 221110b ||||| |||| 00| 0 eng d | ||
020 | _a9789811394157 | ||
082 |
_a658.421 _bMAZ |
||
100 |
_aMazzarol, Tim _99265 |
||
245 |
_aWorkbook for entrepreneurship and innovation: _btheory, practice and context |
||
250 | _a4th | ||
260 |
_bSpringer _aSwitzerland _c2020 |
||
300 | _axi, 215 p. | ||
365 |
_aEURO _b59.99 |
||
490 | _aSpringer texts in business and economics | ||
520 | _aAbout this book This book provides an overview of the theory, practice and context of entrepreneurship and innovation at both the industry and firm level. It provides a foundation of ideas and understandings designed to shape the reader’s thinking and behaviour to better appreciate the role of innovation and entrepreneurship in modern economies, and to recognise their own abilities in this regard. The book is aimed at students studying advanced levels of entrepreneurship, innovation and related fields as well as practitioners (for example, managers, business owners). As entrepreneurship and innovation are largely indivisible elements and cannot be adequately understood if studied separately, the book provides the reader with an overview of these elements and how they combine to create new value in the market. This edition is updated with recent international research, including research and examples from Europe, the US, and the Asia-Pacific region. | ||
650 |
_aEntrepreneurship _9968 |
||
650 |
_aInnovation _99933 |
||
700 |
_aReboud, Sophie _99934 |
||
942 |
_2ddc _cBK |