000			01754nam a22002057a 4500
999			_c3766 _d3766
005			20221118110143.0
008			221118b ||||| |||| 00| 0 eng d
020			_a9789355422736
082			_a658.5 _bLEM
100			_aLemay, Matt _98628
245			_aProduct management in practice: _ba practical, tactical guide for your first day and every day after
250			_a2nd
260			_bShroff Publishers and Distributors Pvt. Ltd. _aMumbai _c2022
300			_axxiii, 269 p.
365			_aINR _b1100.00
520			_aProduct management has become a critical function for modern organizations, from small startups to corporate enterprises. And yet, the day-to-day work of product management remains largely misunderstood. In theory, product managers are high-flying visionaries who build products that people love. In practice, they're hard-working facilitators who bring clarity and focus to their teams. In this thoroughly revised and expanded edition, Matt LeMay provides real-world guidance for current and aspiring product managers. Updated for the era of remote and hybrid work, this book provides actionable answers to product management's most persistent and confounding questions, starting with: What exactly am I supposed to do all day? With this book, you'll learn: What the day-to-day work of product management entails--and how to excel at it Why no job title or description will resolve the ambiguity of your role How to bridge the false dichotomy between "strategy" and "execution" Why the temptation to focus on decks and documentation can be bad for your team (and for you) How to prioritize your time and pick your battles
650			_aProduct Management _9334
700			_aWilliams, Natalia _910143
942			_2ddc _cBK