000			02265nam a22002417a 4500
999			_c3616 _d3616
005			20230322165502.0
008			230322b ||||| |||| 00| 0 eng d
020			_a9781529033847
082			_a381.14206573 _bBRY
100			_aBryar, Colin _912480
245			_aWorking backwards: _binsights, stories, and secrets from inside Amazon
260			_bPan Books _aLondon _c2022
300			_axviii, 286 p.
365			_aINR _b599.00
520			_a'Essential for any leader in any industry' - Kim Scott, bestselling author of Radical CandorWorking Backwards gives an insider's account of Amazon's approach to culture, leadership, and best practices from two long-time, top-level Amazon executives.In 2018 Amazon became the world's second trillion dollar company after Apple: a remarkable success story for a company launched out of a garage in 1994. How did they achieve this? And how can others learn from this extraordinary success and replicate it?Colin Bryar started at Amazon in 1998; Bill Carr joined in 1999. Their time at Amazon covered a period of unmatched innovation that brought products and services including Kindle, Amazon Echo and Alexa, and Amazon Web Services to life. Through the story of these innovations they reveal and codify the principles and practices that have driven the success of one of the most extraordinary companies the world has ever known, from the famous 14-leadership principles, the bar raiser hiring process, and Amazon's founding characteristics: customer obsession, long-term thinking, eagerness to invent, and operational excellence.Through their wealth of experience they provide unprecedented access to the Amazon way as it was refined, articulated, and proven to be repeatable, scalable, and adaptable. Working Backwards shows how success is not achieved by the genius of any single leader, but rather through commitment to and execution of a set of well-defined, rigorously-executed principles and practices that you can apply at your own company, no matter the size.
650			_aSuccess in business _9486
650			_aCorporate culture _9341
650			_aDecision making _9401
650			_aElectronic commerce--Management _92395
650			_aLeadership _9400
700			_aCarr, Bill _912481
942			_2ddc _cBK