000			01536nam a22002177a 4500
999			_c2906 _d2906
005			20220813120532.0
008			220720b ||||| |||| 00| 0 eng d
020			_a9783030704230
082			_a387.7068 _bVIN
100			_aVinod, Ben _97854
245			_aThe evolution of yield management in the airline industry
260			_bSpringer _aSwitzerland _c2021
300			_axxvi, 397 p.
365			_aEURO _b54.99
520			_aAbout this book This book chronicles airline revenue management from its early origins to the last frontier. Since its inception revenue management has now become an integral part of the airline business process for competitive advantage. The field has progressed from inventory control of the base fare, to managing bundles of base fare and air ancillaries, to the precise inventory control at the individual seat level. The author provides an end-to-end view of pricing and revenue management in the airline industry covering airline pricing, advances in revenue management, availability, and air shopping, offer management and product distribution, agency revenue management, impact of revenue management across airline planning and operations, and emerging technologies is travel. The target audience of this book is practitioners who want to understand the basics and have an end-to-end view of revenue management.
650			_aRevenue management _9451
650			_aAirlines--Accounting _97855
650			_aRisk management _9177
650			_aBusiness enterprises--Finance _9200
942			_2ddc _cBK