000			01520nam a22002177a 4500
999			_c2447 _d2447
005			20220506165442.0
008			220506b ||||| |||| 00| 0 eng d
020			_a9780670094875
082			_a658.45 _bBRU
100			_aBruckner, Adri _96364
245			_aWhat's your story?: the essential business storytelling handbook
260			_bPenguin Random House India Pvt. Ltd. _aHaryana _c2021
300			_axxi, 284 p.
365			_aINR _b599.00
520			_aWhat’s Your Story? The Essential Business Storytelling Handbook Adri Bruckner, Anjana Menon, Marybeth Sandell Are you trying to build your profile as a leader? Are you using social media to your advantage? Is your communication jargon-free? When do you choose to produce a video or a podcast? Does your message come through loud and clear? What’s the future of storytelling, and are you prepared for it? In a world where people send 500 million tweets a day and upload hundreds of hours of video every minute, how do you get your message across? The secret is to become a good storyteller. With easy-to-follow, effective tools and tips, this book will help you cut through the clutter and plan your communication goals, channels and delivery. Everyone loves a good story, but only a few can tell it well. Be authentic, be authoritative and be heard!
650			_aStorytelling _94309
650			_aBusiness communication _9357
650			_aCommunication in management _9715
700			_aMenon, Anjana _96365
942			_2ddc _cBK