000 | 01312nam a22002417a 4500 | ||
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999 |
_c2323 _d2323 |
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005 | 20220330110111.0 | ||
008 | 220322b ||||| |||| 00| 0 eng d | ||
020 | _a9789332587090 | ||
082 |
_a658.81 _bSTI |
||
100 |
_aStill, Richard R. _94919 |
||
245 | _aSales and distribution management: decisions, strategies, and cases | ||
250 | _a6th | ||
260 |
_bPearson India Education Services Pvt. Ltd. _aNew Delhi _c2022 |
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300 | _axxvi, 618 p. | ||
365 |
_aINR _b750.00 |
||
504 | _aTable of Content 1. All chapters have been modified keeping in mind the Indian perspective. 2. Several recent and up-to-date examples on case studies have been included. 3. 5 new chapters on Distribution Management emphasizing the role of channel partners, channel management, channel information systems, logistics and supply chain management have been included. | ||
520 | _aSales and Distribution Management, 6e provides insights toward delineating the areas in which sales managers make decisions, analyzing decision alternatives and criteria in the sales areas, and providing cases as real-life examples of decision situations. | ||
650 |
_aSales management _91111 |
||
700 |
_aCundiff, Edward W. _96119 |
||
700 |
_aGovoni, Norman A. P. _96120 |
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700 |
_aPuri, Sandeep _96121 |
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942 |
_2ddc _cBK |