000			01971nam a22002417a 4500
999			_c2279 _d2279
005			20220301103429.0
008			220224b ||||| |||| 00| 0 eng d
020			_a9788120338487
082			_a658.45 _bKAU
100			_aKaul, Asha _95157
245			_aBusiness communication
250			_a2nd
260			_bPHI Learning Pvt. Ltd. _aNew Delhi _c2019
300			_axvii, 254 p.
365			_aINR _b250.00
504			_aTable of content Preface Chapter 1 COMMUNICATION: AN OVERVIEW Chapter 2 BARRIERS AND AIDS TO COMMUNICATION Chapter 3 LISTENING Chapter 4 PRESENTATION SKILLS Chapter 5 ASSERTIVENESS Chapter 6 BODY SPORT AND VOICE MODULATIONS Chapter 7 GROUP DISCUSSIONS AND INTERVIEWS CASE STUDY 1 The Eagle CASE STUDY 2 ABC Careers CASE STUDY 3 Kantha Industry CASE STUDY 4 TD Medical Transcription Company CASE STUDY 5 Kumarsons CASE STUDY 6 Phoenix Management Entrance Training Institute Index
520			_aDescription: It is said the future belongs to Communication. And rightly so. For today, more than ever before, the need for effective communication is being felt. This is particularly true of business communication because, organizations in their efforts to excel in business and outdo their competitors, have to be precise and extremely effective in their communication to satisfy all its stakeholders—be they suppliers, distributors, advertisers or customers. This book on Business Communication, now in its Second Edition, brings to fore the multidimensional aspects of Business Communication—ranging from listening, speaking, developing skill sets, to exhibiting correct body language. The book emphasizes that understanding the perceptions and mindsets of the communicators and the context are crucial for business communication.
650			_aBusiness communication _9357
650			_aPublic speaking _95600
650			_aCommunication in organizations _95206
650			_aOral communication _95601
942			_2ddc _cBK