000			02891nam a22002057a 4500
999			_c2105 _d2105
005			20220321113058.0
008			220321b ||||| |||| 00| 0 eng d
020			_a9788131515440
082			_a332.6 _bACK
100			_aAckert, Lucy F. _96039
245			_aUnderstanding behavioral finance
260			_bCengage Learning India Pvt. Ltd. _aNew Delhi _c2022
300			_a348 p.
365			_aINR _b550.00
504			_aPART I: Conventional finance, prospect theory, and market efficiency. Chapter 1: Foundations of Finance I: Expected Utility Theory. Chapter 2: Foundations of Finance II: Asset Pricing, Market Efficiency, Agency Relationships. Chapter 3: Prospect Theory, Framing and Mental Accounting. Chapter 4: Challenges to Market Efficiency. PART II: Behavioral Science Foundations. Chapter 5: Heuristics and biases. Chapter 6: Overconfidence. Chapter 7: Emotional Foundations. PART III: Investor Behavior. Chapter 8: Implications of Heuristics and Biases for Financial Decision- Making. Chapter 9: Implications of Overconfidence for Financial Decision-Making . Chapter 10: Individual Investors and the Force of Emotion. PART IV: Social Forces. Chapter 11: Social forces: Selfishness or Altruism? Chapter 12: Social forces and Work: The Collapse of an American Corporation. PART V: Market Outcomes. Chapter 13: Behavioral Explanations for Anomalies. Chapter 14: Do Behavioral Factors Explain Stock Market Puzzles? PART VI: Corporate Finance. Chapter 15: Rational Managers and Irrational Investors. Chapter 16: Behavioral Corporate Finance and Managerial Decision-Making. PART VII: Retirement, Pensions, Education, Debiasing and Client Management. Chapter 17: Understanding Retirement Saving and Investment Behavior and Improving DC Pensions. Chapter 18: Debiasing, Education, and Client Management. PART VIII: Money Management. Chapter 19: Behavioral Investing. Chapter 20: Neurofinance and trader?s Brain.
520			_aThis comprehensive textideal for today's behavioral finance electivelinks finance theory and practice to human behavior. The book begins by building upon the established, conventional principles of finance before moving into psychological principles of behavioral finance, including heuristics and biases, overconfidence, emotion and social forces. Readers learn how human behavior influences the decisions of individual investors and professional finance practitioners, managers, and markets. The book clearly explains what behavioral finance indicates about observed market outcomes as well as how psychological biases potentially impact the behavior of managers. Readers utilize theory and applications in every chapter with a wide variety of end-of-chapter exercises, discussion questions, simulations and experiments that reinforce the book's applied approach.
650			_aBehavioral finance _96040
700			_aDeaves, Richard _95797
942			_2ddc _cBK