000 | 02140nam a22001937a 4500 | ||
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_c2086 _d2086 |
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005 | 20220328162748.0 | ||
008 | 220328b ||||| |||| 00| 0 eng d | ||
020 | _a9788131765784 | ||
082 |
_a338.04 _bKUM |
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100 |
_aKumar, Arya _94990 |
||
245 | _aEntrepreneurship: creating and leading an entrepreneurial organization | ||
260 |
_bPearson India Education Services Pvt. Ltd. _aNew Delhi _c2022 |
||
300 | _axvi, 780 p. | ||
365 |
_aINR _b650.00 |
||
504 | _aTable of Content About the Author Preface Fundamentals of Entrepreneurship Entrepreneurship Development in Emerging Markets Entrepreneurial Leadership Creativity and Business Ideas Idea to opportunity Legal Aspects of Business Entrepreneurship and Intellectual Property Rights Business Plan Marketing Plan Operation and Production Plan Venture Team Building and Organizational Plan Insight from Financial Statements Financing Venture Launching a Venture Managing Growth Start-up to Going Public Revival, Exit and End to a Venture | ||
520 | _aA new venture or business always stands on the precarious ground of unpredictable challenges wherein it is constantly subjected to pressures from competition and the ever changing dynamics of the market. In this scenario, a venture can only be successful, if it is guided by an entrepreneur who measures situations insightfully and calculates the risks before taking a plunge. This book is about creating, managing, and leading an entrepreneurial organization. The contents would help in inculcating an entrepreneurial mindset, developing entrepreneurial skills, and equipping the reader with the basic knowledge and skills for launching and managing the growth of a venture. The teaching/learning of entrepreneurship require greater focus on experiential learning. Therefore, the book extensively emphasizes on experiential learning and a hands-on approach - 'learning by doing'. Book has cited a number of examples and given cases and exercises from Indian as also global contexts to make entrepreneurship learning an enjoyable experience. | ||
650 |
_aEntrepreneurship _9968 |
||
942 |
_2ddc _cBK |