000			01786nam a22002057a 4500
999			_c1796 _d1796
005			20220208121648.0
008			220208b ||||| |||| 00| 0 eng d
020			_a9780670094097
082			_a153.35 _bSON
100			_aSoni, Pavan _94712
245			_aDesign your thinking: the mindsets, toolsets and skill sets for creative problem-solving
260			_bPenguin Random House India Pvt. Ltd. _aHaryana _c2020
300			_axviii, 363 p.
365			_aINR _b599.00
520			_aDescription Creative problem-solving is at the heart of innovation, and some of the world’s most innovative companies are very systematic in following this approach. Most people would assume that creativity and discipline can’t coexist, and that only when resources are replete and the talent best-in-class can one be creative. But nothing could be further from the truth. In fact, creativity thrives amid constraints and calls for great discipline. Pioneered by IDEO and Stanford d.school, design thinking is one such approach that draws inspiration from the realm of product design. However, it shouldn’t be narrowly associated with the world of start-ups and technology or thought of as something limited to product development. The method is increasingly being used in a wider context and can help us address a vast array of problems. This book attempts to offer a practitioner’s perspective on how the tenets, methods and discipline of design thinking can be applied across a range of domains, including to everyday problems, and help us become expert problem-solvers through the use of the appropriate toolsets, skill sets and mindsets.
650			_aProblem solving _9988
650			_aCreative ability in business _9489
650			_aCreative thinking _91188
942			_2ddc _cBK