000			01848nam a22001937a 4500
999			_c1722 _d1722
005			20220309121314.0
008			220304b ||||| |||| 00| 0 eng d
020			_a9780131403123
082			_a332.6 _bDAM
100			_aDamodaran, Aswath _9181
245			_aInvestment fables: exposing the myhts
260			_bPrentice Hall _aNew Jersey _c2004
300			_axxiv, 539 p.
365			_aUSD _b34.99
520			_aThe truth about 13 of today's most widely touted investment strategies. 10 powerful lessons for every investor Overcoming the enduring myths about markets High dividend stocks: better and safer than bonds--or not? Cheap stocks: cheap for a reason? Should you invest in quality? momentum? The next big thing? Or what? You've heard 'em. (Maybe even from your broker!) They're the "can't lose" investment stories that promise you a no-risk path to profits... "Buy companies trading below book value." "Follow the momentum." "Buy stocks with low P/Es." "Stick with quality." "Buy after bad news." "Buy after good news." "Follow the insiders." "Do whatever Warren Buffett's doing." And on, and on, and on... They sound good. But do they really work? You're about to find out. In Investment Fables, one of the world's leading investment researchers runs the numbers on 13 of today's most widely touted strategies, objectively answering the questions your broker can't answer. Has it worked over the long term? Over the short term? If it made sense once, does it still make sense? Are the promised benefits a statistical mirage? Could it work, as one part of your investment strategy? What are the downsides-and how can you mitigate them? If you want to make smarter investment decisions, you'll find this book utterly indispensable.
650			_aInvestment analysis _9194
650			_aInvestments _91165
942			_2ddc _cBK