| 000 | 01179nam a22001937a 4500 | ||
|---|---|---|---|
| 999 |
_c1459 _d1459 |
||
| 005 | 20211116114326.0 | ||
| 008 | 211101b ||||| |||| 00| 0 eng d | ||
| 020 | _a9781591397625 | ||
| 082 |
_a658.802 _bHAR |
||
| 245 | _aMarketer's toolkit: the 10 strategies you need to succeed | ||
| 260 |
_bHarvard Business Review Press _aBostan _c2006 |
||
| 300 | _axviii, 230 p. | ||
| 365 |
_aINR _b699.00 |
||
| 520 | _aEffective marketing can mean the difference between runaway successes and costly flops. Covering everything from customer programs to ad campaigns to sales promotions, this is every marketer’s hands-on guide to turning opportunities into profits. The Harvard Business Essentials series is designed to provide comprehensive advice, personal coaching, background information, and guidance on the most relevant topics in business. Whether you are a new manager seeking to expand your skills or a seasoned professional looking to broaden your knowledge base, these solution-oriented books put reliable answers at your fingertips. | ||
| 650 |
_aMarketing _9209 |
||
| 650 |
_aStrategic planning _9291 |
||
| 700 |
_aHarvard Business Review Press _9860 |
||
| 942 |
_2ddc _cBK |
||