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Integrated Marketing communications by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Oxford University Press 2016
Availability: Not available: Indian Institute of Management LRC: Checked out (1).
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Advertising campaigns: formulation and tactics by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Ohio Grid, Inc. 1973
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.111 QUE.

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Integrated marketing communication in digital age by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Wiley India Pvt. Ltd. 2024
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.144 KUM.

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