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1.
Consumer behavior: buying, having and being by
Edition: 11th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2017
Availability: Items available for loan: Indian Institute of Management LRC (8)Call number: 658.8342 SOL, ... Not available: Indian Institute of Management LRC: Checked out (1).
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2.
Social media marketing by
Edition: 3rd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Sage Publications India Pvt. Ltd. 2020
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.872 TUT.
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3.
The new chameleons: how to connect with consumers who defy categorization by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Kogan Page  2021
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.5342 SOL.
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4.
Consumer behavior: buying, having and being by
Edition: 9th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi PHI Learning Private Limited 2011
Availability: Not available: Indian Institute of Management LRC: Checked out (1).

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5.
Fashion & luxury marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: London Sage Publication Ltd 2022
Availability: Not available: Indian Institute of Management LRC: Checked out (1).

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