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	1.	Strategic market management: global perspectives by Aaker, David A Mcloughlin, Damien Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2018 Availability: Items available for loan: Indian Institute of Management LRC (3)Call number: 658.8 AAK, ... Lists: IT, Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	2.	Marketing research by Aaker, David A Kumar, V Leone, Robert P Day, George S Edition: 11th Publication details: New Delhi Wiley India Pvt. Ltd. 2019 Availability: Items available for loan: Indian Institute of Management LRC (3)Call number: 658.83 AAK, ... Lists: IT & Decision Sciences, Marketing. Place hold Add to cart (remove)
	3.	No cover image available Marketing research by Aaker, David A Kumar V Day, George S Leone, Robert P Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2011 Availability: Items available for loan: Indian Institute of Management LRC (7)Call number: 658.83 AAK, ... Lists: Finance & Accounting, Marketing. Place hold Add to cart (remove)
	4.	Building strong brands by Aaker, David A Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Simon & Schuster 2010 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 AAK. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	5.	Creating signature stories: strategic messaging that persuades, energizes and inspires by Aaker, David A Material type: Text; Format: print ; Literary form: Not fiction Publication details: Gurgaon Penguin Portfolio 2018 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 302.35 AAK. Lists: Marketing, Operation & quantitative Techniques. Place hold Add to cart (remove)
	6.	Advertising management by Batra, Rajeev Myers, John G Aaker, David A Edition: 5th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Pearson India Education Services Pvt. Ltd. 2022 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 659.1 BAT. Lists: Marketing, Public Policy & General Management. Place hold Add to cart (remove)
	7.	Brand leadership by Aaker, David A Joachimsthaler, Erich Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York The Free Press 2000 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 AAK. Place hold Add to cart (remove)
	8.	Strategic market management by Aaker, David A Edition: 5th Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York John Wiley & Sons, Inc. 2000 Availability: Items available for loan: Indian Institute of Management LRC (2)Call number: 658.8 AAK, ... Place hold Add to cart (remove)
	9.	Brand Leadership by Aaker, David A Joachimsthaler, Erich Material type: Text; Format: print ; Literary form: Not fiction Publication details: UK Simon & Schuster 2000 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 AAK. Place hold Add to cart (remove)
	10.	Building strong brands by Aaker, David A Material type: Text; Format: print ; Literary form: Not fiction Publication details: London Simon & Schuster 2002 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 AAK. Place hold Add to cart (remove)
	11.	Managing brand equity: capitalizing on the value o of a brand name by Aaker, David A Material type: Text; Format: print ; Literary form: Not fiction Publication details: New York The Free Press 1991 Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.827 AAK. Place hold Add to cart (remove)
	12.	The future of purpose-driven branding: signature programs that impact and inspire both business and society by Aaker, David A Jain, Varsha Material type: Text; Format: print ; Literary form: Not fiction Publication details: New Delhi Wiley India Pvt. Ltd. 2023 Availability: Not available: Indian Institute of Management LRC: Checked out (1). Place hold Add to cart (remove)

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