Customer experience for dummies

By:

Barnes, Roy

Contributor(s):

Bob, Kelleher

Material type: Text

TextPublication details: Wiley India Pvt. Ltd. New Delhi 2015Description: xiv, 342 pISBN:

9788126554355

Subject(s):

DDC classification:

658.8 BAR

Summary: Customer Experience for Dummies helps you listen to your customers and offers friendly, practical and easy-to-implement solutions for incorporating customer engagement into your business plans and keep the crowds singing your praises. The book shows you simple and attainable ways to increase customer experience and generate sales growth, competitive advantage and profitability. You'll get the know-how to successfully optimize social media to create more loyal customers, provide feedback that keeps them coming back for more, become a trustworthy and transparent entity that receives positive reviews and so much more. (https://www.wileyindia.com/customer-experience-for-dummies.html)

Tags from this library: No tags from this library for this title. Log in to add tags.

Average rating: 0.0 (0 votes)

Holdings
Item type	Current library	Collection	Call number	Copy number	Status	Date due	Barcode
Book	Indian Institute of Management LRC General Stacks	Marketing	658.8 BAR (Browse shelf(Opens below))	1	Available		006995

Customer Experience for Dummies helps you listen to your customers and offers friendly, practical and easy-to-implement solutions for incorporating customer engagement into your business plans and keep the crowds singing your praises. The book shows you simple and attainable ways to increase customer experience and generate sales growth, competitive advantage and profitability. You'll get the know-how to successfully optimize social media to create more loyal customers, provide feedback that keeps them coming back for more, become a trustworthy and transparent entity that receives positive reviews and so much more.
(https://www.wileyindia.com/customer-experience-for-dummies.html)

There are no comments on this title.

to post a comment.