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1.
Handbook of business-to-business marketing by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cheltenham Edward Elgar Publishing Limited 2023
Availability: Not available: Indian Institute of Management LRC: Checked out (1).

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2.
B2B.com: cashing-In on the business-to-business e-commerce Bonanza by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Holbrook Adams Media Corporation 2000
Availability: Items available for loan: Indian Institute of Management LRC (1)Call number: 658.804 OCO.

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